Goal
Drive awareness and feature adoption with production-safe launch messaging.
Template Hedgehog
Open navigation
Feature announcement
Launch new capability updates with reusable structure that keeps messaging and CTA order consistent.
Workflow assembly
Trigger to production output
01
Trigger
Real send event
02
Workflow
Message journey
03
Layout
Complete structure
04
Components
Reusable blocks
05
Production output
Workflow structure
Sent when releasing notable product updates.
Layout
Feature Announcement System
Output
MJML source, compiled HTML, QA risks, and handoff steps for production use.
Public preview: workflow intent, fields, QA risks, and linked layout. Pro includes the editable MJML source, compiled HTML, variant-ready files, and versioned workflow updates.
Linked production layout
Feature Announcement System
Product update email combining a feature split hero, usage proof, CTA reinforcement, and app-safe footer content.
Required fields
feature.title, feature.value_points, feature.learn_more_url
QA risks
Feature names and supporting stats can overrun headline areas in translated locales. Release imagery should be optional for clients that block remote assets by default.